Meet the Team
Esther founded Decisive Consulting following 23 years’ experience in the pharmaceutical and biotechnology industry. Find out more about her
Esther Nzenza
CEO & Founder
Michael is COO at Decisive and brings with him a wealth of experience in Market Access & Pricing. Find out more about him
Michael Stylianou
Chief Operating Officer
Chris joined Decisive with 25+ years of life science experience with executive roles in the pharmaceutical, biotech, med-tech and health-tech.
Chris Grimes-Crompton
Principal Consultant
Nic brings with him extensive experience in the pharmaceutical industry and a background in market access and operational expertise.
Nic Gwatkin
Principal Consultant
Alison has been working in market access since 2001, in UK, European, US and Global environments.
Alison Lawrence
Associate Principal
Steve has 20 years of experience in the pharmaceutical industry, including market access consulting and commercial roles in industry
Steven Fountain
Associate Principal
Tammy has 20 years’ hands-on experience in value communication, access strategy and HEOR evidence generation with Global, European, US and country teams.
Tammy Wynne
Associate Principal
Kevin has nearly 20 years experience in pharmaceutical industry primarily in Medical Affairs and most recently as a General Manager, Italy.
Kevin Asher
Senior Associate (Principal)
Lance brings a wealth of over two decades of experience in health economics and outcomes research, and patient access.
Lance Richard
Associate Principal
Penny is a highly skilled medical writer who has worked for many years as a consultant in the field of medical communications, medical education and market access within the pharma industry.
Penny Reeves
Value Communications Lead
Jorge has led the development of market access platforms in the sector and possesses a comprehensive understanding of the global access system and delivering creative solutions Find out more about him
Jorge Ferrer
Senior Consultant
Eleanor Butler
Senior Consultant
Megan is passionate about leveraging her skills to help healthcare organisations achieve their goals and is committed to continuing her professional development in this dynamic industry.
Megan Watts
Senior Consultant
James has over 8 years experience in the Life Sciences industry, working as a consultant across a range of pricing and market access projects. Find out more about him
James Grainger
Senior Consultant
Lina is a pharmacist by training, with an MPH in Healthcare Services Administration and an MSc in Health Economics, Policy and Law.
Lina Stavropoulou
Senior Consultant
Rosa has worked primarily leading and delivering a wide range of HEOR/RWE studies and has particular experience in rare diseases.
Rosa Willock
Senior Consultant
Milind’s experience in research laboratories and policy-based Life Science roles provides him with excellent science communication and analysis skills, and a solid foundation of knowledge of the pharma/biotech sector.
Milind Sood
Consultant
Lucas has an invaluable basis for understanding, processing and explaining complex scientific data with an aptitude for understanding and creating pricing frameworks across a wide variety of projects.
Lucas Moore
Consultant
With numerous years of experience across Market Access, Policy, Global Trend Analysis and Thought Leadership, Craig specialises in analysing global healthcare data in developed and emerging markets.
Craig Smith
Consultant
Farhaan’s background in health economics and experience as an HTA analyst at NICE equips him to navigate complex regulatory environments and make evidence-based decisions.
Farhaan Jamadar
Consultant
Tommy is an experienced health economic modeller with a strong technical background in statistics primarily delivering cost-benefit analyses and budget impact models.
Tommy Hoare
Consultant
Gloria is experienced in leading research and providing analytical support across complex health engagements spanning various sectors, with extended exposure in the APAC and EMEA regions. regions.
Gloria Kwong
Consultant
Michael brings experience in distilling clinical data in the context of payer and clinician needs across a diverse spectrum of therapy areas.
Michael Harding
Associate Consultant
Sophia Naegeli
Associate Consultant
Sophia joined Decisive with a specialisation in Systems and Synthetic Biology and experience navigating and interpreting complex data at a healthcare market research agency.
Sophia McGovern
Associate Consultant
Nick’s academic research specifically focused on the successful clinical development of antibody-based therapies for treating COVID-19 caused by the SARS-CoV-2 virus.
Nick Cartwright
Associate Consultant
Aoife brings a deep understanding of regulatory landscapes and medical product lifecycles, serving as the launchpad for her research into the impact of PMCPA sanctions on companies facing ABPI code breaches.
Aoife Kearney
Associate Consultant
Anna Tran
Associate Consultant
Alex comes from a consulting background focused on Healthcare and Science, with strong analytical skills and strategic thinking she delivers innovative solutions to complex challenges in these domains.
Alex Zaloumis
Associate Consultant
Paddy joined Decisive Consulting after completing a degree in Biology with a secondary in Government.
Paddy Adams
Associate Consultant
Riaz is specialised in Cancer Biology, with a deepened understanding of breast cancer, coupled with a passion for delivering strategic solutions to challenges that generate immediate, meaningful value for patients.
Riaz Sohail
Associate Consultant
Theoni joined Decisive Consulting as a Medical Writer bringing over 8 years of expertise in medical academic research.
Theoni Demcollari
Medical Writer
Sohaila has a particular interest in immunological indications and the importance of patient experience in chronic disease management.
Sohaila Rahman
Medical Writer
Ryan joined Decisive as an experienced medical writer. Formerly a biomedical scientist, he also holds a PhD in Microbiology/Analytical Chemistry.
Ryan Thompson
Medical Value Writer
Amanda is a strategic thinker who naturally collaborates with internal and external stakeholders ensuring alignment, leading to successful outcomes.
Amanda Froud
Operations Manager
Samantha is a skilled client relationship manager with a wealth of experience across various industries.
Samantha Shannon
Partnerships Manager
Mark joined Decisive in April 2024, bringing with him over 30 years of expert experience in running effective finance departments.
Mark Rolf
Financial Controller
With more than 10 years of experience in managing workflows across diverse domains, Vee joined Decisive as Project Coordinator.
Veryan Hole
Project Coordinator
Julie brings with her 20+ years’ experience as a Personal Assistant, primarily within the medical field.
Julie Rodwell
Executive Assistant & HR Admin
Carmen returned to Decisive as Innovation Manager, bringing with her a wealth of experience in long-term growth strategies and business action plans
Carmen Neier
Innovation Manager
Maria has over 20 years of experience in pricing and market access in the pharmaceutical industry.
Maria Tamayo
Consultant
Janet is a Principal Consultant at Decisive with a passion for creating solutions-oriented communications strategies.
Janet Kettels
Consultant