thinking for Decisive moments

We believe there needs to be more creativity

in access strategy

We challenge the status quo to realise what’s possible

Herspiegel Acquires Decisive Consulting to Expand Global Life Sciences Commercialization Services

Blending Bold Strategy with Proven Market Access and Health Economics Expertise to Unlock Asset Value

YARDLEY, PA and LONDON, UK – June 23, 2025 – Herspiegel, a leader in pharmaceutical commercialization services, today announced the acquisition of Decisive Consulting. This strategic expansion unites Decisive’s global market access focused “Rebel Thinking” with Herspiegel's world-class commercialization services, creating a powerhouse of strategy, evidence, and execution across the product lifecycle.

Decisive and FIECON Join Herspiegel to Expand Global Market Access

A Global Powerhouse in Access, HEOR, and Go-To-Market Strategy

The strategic integration of Decisive Consulting and FIECON with Herspiegel, creates a global partnership dedicated to advancing market access, health economics and outcomes research (HEOR), and go-to-market strategy for life sciences companies. By combining our deep scientific expertise, evidence-based strategies, and extensive commercial experience, we are better equipped to support clients throughout the product journey, from early asset development to successful launch and ongoing market optimisation worldwide.

Latest insights

Rebel Thinking…

…runs through everything we do. Using the power of diverse perspectives and ‘what if?’ thinking to change outcomes.

…This leads to breakthrough access results, even in challenging circumstances

  • About

    Enabling Better Decisions

    We enable our clients to plan for what matters most making sure promising technologies and treatments reach those they are designed to support.

    About Us
  • Services

    Our Services

    We are ready to walk with our clients in implementing plans and programs as well as developing the core strategies that drive them.

    Our Services
  • Insights

    View insights

    We have the experience of senior industry professionals that provide razor-sharp insights to help you move swiftly from plans to actions.

    Latest News

It’s not just what we do, it’s how we do it…

A Rebel approach to every decisive moment

Make it stand out

  • "Decisive has helped our European launch effort in leading our market access activities across the continent. The company has proven to be a dynamic partner that brings a wealth of experience in launching innovative and niche biotechnology products to market in a complex reimbursement environment. I highly recommend Decisive as a partner for growing biotechnology companies looking to make an impact in Europe."

    A newly established Pharmaceutical Company

    Learn more about this case study

  • "Thank you all for running such a superb event; there was huge value for all those involved.”

    A top 10-Pharmaceutical Company

    Learn more about this case study

  • “Decisive spent a day coaching the Regional Market Access team on the fundamentals of delivering effective presentations. Everybody, regardless of level of proficiency, walked away a more confident speaker with new insights and perspectives on what it takes to get their message across effectively. I highly recommend this programme to anyone looking to raise their ‘presentation’ game”

    A top 10-Pharmaceutical Company

    Learn more about this case study

  • "We have been working together with the Decisive team on various projects in which the team has always taken clear leadership and client perspective. Besides a client and goal-oriented approach, Decisive’s team is great and fun to work with."

    CEO of partnered consulting group

  • "Our team has worked with Esther and the Decisive Consulting team on multiple successful projects, and they truly act as a trusted European extension of our US-based team. Esther brings deep domain expertise in market access as well as exceptional commercial instincts and experience broadly. The counsel provided is incisive, fast, and delivered clearly and persuasively."

    Global Commercial Head

  • “I recently had the pleasure of working with Esther and the Decisive Consulting Team on a project that required a distinct set of skills including active listening, internal stakeholder engagement, facilitation and workshop design and the delivery of a performance dashboard for my team. This has been a fantastic experience, highly appreciated by everyone involved and has addressed our needs in an efficient and enjoyable way. Under Esther’s impressive leadership and building on her extensive experience, Decisive Consulting Ltd is set to provide unique support to business organisations across the healthcare sector. I look forward to our new project!”

    International Head of Government Affairs and Policy

What we offer

Decisive aims to enable better decision-making through development by bringing an “access first” lens to strategy, and to leave businesses better equipped for what’s next.

LIFT

TRANSFORM

EVIDENCE

VALUATE

The Intelligent Network

Our strategic partnerships and business connections provide us with a vast network of industry specialists to recruit when you have complex problems with many moving parts.

Links Life Sciences
Prime Mover
World Orphan Drug Alliance