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Alison Lawrence
Alison has been working in market access since 2001, in UK, European, US and Global environments.
Her focus has been on payer engagement at national and sub-national levels, and facilitating clients in preparing for reimbursement negotiations, around a core value proposition. She is skilled at the chairing and facilitation of group workshops, in addition to performing in-depth-interviews with payers and KOLs in all regions.
Alison’s recent experience includes primary research with payers representing a variety of archetypes in the US market, to inform launch strategy and value communications.